As a valued lab client, Operation Easy Money is a program designed to help you tap into the industry’s most advanced digital service that will put your school photo program ahead of Lifetouch and help you generate new revenue.
Without any impact to your contractual obligations, workflow or production processes, you can increase prices with the addition of packages that include a digital image.
Make simple adjustments to your order form.
Here’s all you need to do:
Run your business as you always have – take pictures and deliver them to your lab.
Watch as your Easy Money rolls in.
You can satisfy your traditional customer who wants print, while attracting today’s digital buyer with new packages that include an up-charge for the addition of that digital image.
You honor your current contractual obligations while giving yourself a digital insurance policy that helps you:
- Increase your ability to earn easy money and compete in a highly competitive market
- Address declining participation rates with an engaging mobile experience that grows in value year over year with each picture they receive from you
- Protect your existing accounts from competitors with an expanded digital offering
No disruption, no headaches, no significant financial investment – just the opportunity to increase your fall revenue, safeguard and grow accounts, and position your business to better address the desires of today’s digital and mobile savvy consumer.
Operation Easy Money Toolkit
Here’s your exclusive access to a toolkit to get you started and on your way to earning easy money during your upcoming season! We’re excited you want to join with industry-leading labs and other volume photographers to increase your sales and delight your modern, mobile-savvy parents.
This video provides guidance on how to integrate Capturelife into your packaging and pricing strategy, including how to easily change your forms to maximize revenue for the upcoming season.
Order Form Templates
No Risk A/B Order Form
The Threshold Order Form
Digital in Every Package Order Form
Graphics for your Order Forms and More. Use these logos and graphics on your order forms, in your own videos and flyers to promote the benefits of Capturelife digital image delivery.
Need expert advice on strategy?
Connect with us if you want a 30 minute session on your packaging and promotion strategy.