Designed to help photography businesses build their business and brand with great new digital products to engage consumers and increase sales.
The wait is over, and we’re delighted to introduce an exciting, easy-to-use addition to the Capturelife platform – the Capturelife Marketplace. Capturelife Marketplace puts all new digital products and smart business strategies at your fingertips, giving you the power to increase your connection with consumers and deliver dynamic products designed to grow revenue.
With a full slate of unique Capturelife offerings along with prestigious 3rd party products, Capturelife Marketplace gives you access to new tools and digital strategies that complement your current photography operations and offerings – helping your business grow in new directions. Just like unique print products and strategies, you can leverage these digital products and proven methods to keep today’s digitally savvy parents and consumers engaged, connected and purchasing more from you.
Diversify with digital and earn easy money.
When your lab or your vertically integrated business subscribes, Capturelife Marketplace will automatically appear in your Capturelife portal. You can browse, review product details, watch educational videos and choose from a full range of Capturelife and 3rd party digital products to help you expand and diversify. When you determine your strategies, you can enable the products you want to offer and activate them in the appropriate jobs. Our customer success team is always happy to talk through your particular situation and recommend products and strategies that will supplement mobile image delivery to help you boost profits.
Expand your repertoire and grow revenue in fresh new ways.
Here are just some of the exciting digital offerings available in the Marketplace:
Custom Backgrounds – Now you can give consumers the option to purchase premium backdrops for their digital portraits. Capturelife offers both Green Screen and Dynamic Knockouts – chose the option that best fits your operations. Upload your own backgrounds or select from Capturelife’s growing selection of premium backgrounds to give your consumers the choice they want.
36pix Backgrounds – Offer consumers premium backgrounds from 36pix, selected based on sales performance and popularity. Perfect for photographers shooting green screen these are sure to be a hit with consumers and drive revenue for your business. They also offer an exclusive tie-in with Ocean Unite non-profit and any background purchase from this set will inspire your consumers to feel good while doing good. You retain your profit while a portion of each purchase goes to support ocean conservation.
UPGRD Photos Digital Transformations – Automate your ability to offer artistic effects, overlays, text and graphics with hundreds of design themes, all created by professional graphic designers. Choose from over 13 design collections and automatically turn a single capture into multiple works of art to delight your customers and increase your sales.
Video Stories - Transform your professional digital content into short, polished videos with unique styles, transitions and music. Great for sporting events and tournaments, shows, concerts, graduations and attractions. The process greatly reduces the time and expense required to design and deliver a high-value, professional product your customers will love.
Non-Buyer Purchasing – A proven strategy for pre-pay volume photography businesses leverages an un-purchased digital image delivery to turn your non-buyers into buyers. Successfully used by many current Capturelife clients, this ensures your business gets the most engagement and captured revenue from every picture day and photo experience.
More smart ideas to move your business forward.
Remember when you started adding unique print products to supplement your standard photo packages? Now you can get your business in step with today’s millennial consumer and do the same with digital. Current offerings in Capturelife Marketplace are just the beginning. We’ll be unveiling more partnerships, 3rd party offerings and Capturelife exclusive products as the marketplace evolves and continues to grow.
Capturelife Marketplace is available now as a subscription service. If you’re a business that works with a professional lab subscriber – you can work through their subscription for access to supplement your digital offerings.
Visit us at SPAC 2020 in Las Vegas where we’ll be sharing the power of this exciting new offering to the volume photography industry – or contact us today to learn more!